{"id":1865,"date":"2026-10-20T13:55:27","date_gmt":"2026-10-20T13:55:27","guid":{"rendered":"https:\/\/www.fullstoppr.com\/?page_id=1865"},"modified":"2026-10-20T15:42:52","modified_gmt":"2026-10-20T15:42:52","slug":"workshops","status":"publish","type":"page","link":"https:\/\/www.fullstoppr.com\/en\/workshops\/","title":{"rendered":"Workshops"},"content":{"rendered":"[vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”0″ bottom_padding=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” class=”fslp-fullbleed”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n
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Workshops<\/span><\/p>\n

Communication that lands.<\/em><\/h1>\n

PR strategy, media training, crisis communications or GEO: compact workshops from people who work with newsrooms every day. In Berlin, Vienna, at your premises or online.<\/p>\n

Request a workshop \u2192<\/span><\/a>See formats<\/a><\/div>\n<\/div>\n<\/section>\n<\/div>\n[\/vc_column_text][vc_column_text]\n
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PR strategy<\/span>\u25cf<\/span>Media training<\/span>\u25cf<\/span>Crisis communications<\/span>\u25cf<\/span>GEO<\/span>\u25cf<\/span>Press relations<\/span>\u25cf<\/span>Thought leadership<\/span>\u25cf<\/span>Message house<\/span>\u25cf<\/span>Roadmap<\/span>\u25cf<\/span>PR strategy<\/span>\u25cf<\/span>Media training<\/span>\u25cf<\/span>Crisis communications<\/span>\u25cf<\/span>GEO<\/span>\u25cf<\/span>Press relations<\/span>\u25cf<\/span>Thought leadership<\/span>\u25cf<\/span>Message house<\/span>\u25cf<\/span>Roadmap<\/span>\u25cf<\/span><\/div>\n<\/div>\n<\/div>\n[\/vc_column_text][vc_column_text]\n
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Learn from people who do it every day.<\/mark><\/h2>\n
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For almost two decades, we have been getting companies into the media. We share this know-how in compact workshops: practical, with examples from your industry and with results your team works with the very next day.<\/p>\n

Half-day or full-day, at your premises, in our offices or online. Always with materials to take away and a clear roadmap.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n[\/vc_column_text][vc_column_text]\n

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Formats<\/span><\/p>\n

Six formats. One goal.<\/h2>\n<\/div>\n

More impact in the media, more confidence in front of the microphone and communications your whole team stands behind.<\/p>\n<\/div>\n

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Strategy<\/span><\/p>\n

PR strategy workshop<\/h3>\n

Sharpen your positioning and key messages, find topics the media genuinely care about and decide which newsrooms suit you. You leave with a PR roadmap and clear priorities.<\/p>\n<\/div>\n

Training<\/span><\/p>\n

Media and interview training<\/h3>\n

Handle tough questions and land your message in 30 seconds: your spokespeople practise in front of camera and microphone, with honest feedback from professionals.<\/p>\n<\/div>\n

Crisis<\/span><\/p>\n

Crisis communications<\/h3>\n

Processes, responsibilities and holding statements, plus realistic scenarios to play through. So that everyone knows what to do when it matters.<\/p>\n<\/div>\n

AI & search<\/span><\/p>\n

GEO workshop<\/h3>\n

How ChatGPT, Perplexity and Google\u2019s AI Overviews pick their sources, what they say about your brand today and how to become more visible there.<\/p>\n<\/div>\n

Craft<\/span><\/p>\n

Press relations for marketing teams<\/h3>\n

When is a topic news, and how do you write a press release that gets read? With exercises based on real topics from your company.<\/p>\n<\/div>\n

Tailor-made<\/span><\/p>\n

Your own workshop<\/h3>\n

Market entry in the DACH region, employer branding, thought leadership or a team day with fresh ideas: we build the programme around your questions.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n[\/vc_column_text][vc_column_text]\n

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In practice<\/span><\/p>\n

Strategy workshop for Berlin Partner.<\/h2>\n<\/div>\n

For the economic development agency of the State of Berlin, we designed and facilitated a full-day workshop to realign its communications. Five working blocks, from status quo to roadmap, with trend cards, posters and a course book for every participant.<\/p>\n<\/div>\n

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1<\/div>\n

Channel check<\/h4>\n

Where do communications stand today?<\/p>\n<\/div>\n

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2<\/div>\n

Trend radar<\/h4>\n

How are media and media use changing?<\/p>\n<\/div>\n

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3<\/div>\n

Message house<\/h4>\n

Audiences and messages, sharpened<\/p>\n<\/div>\n

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4<\/div>\n

Format lab<\/h4>\n

New forms of media relations<\/p>\n<\/div>\n

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5<\/div>\n

Roadmap<\/h4>\n

Priorities for short, medium and long term<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n[\/vc_column_text][vc_column_text]\n

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FAQ<\/span><\/p>\n

Good to know.<\/h2>\n<\/div>\n<\/div>\n
\nHow long does a workshop take?<\/summary>\n

Most workshops last half a day or a full day. Training for individual spokespeople is also possible in shorter sessions.<\/p>\n<\/details>\n

\nWhere do the workshops take place?<\/summary>\n

At your premises, in our offices in Berlin and Vienna, or online. We come to you anywhere in Germany, Austria and Switzerland.<\/p>\n<\/details>\n

\nHow much does a workshop cost?<\/summary>\n

That depends on format, duration and number of participants. After your request, you receive a concrete proposal with agenda and date.<\/p>\n<\/details>\n

\nWho are the workshops for?<\/summary>\n

For management, communications and marketing teams, press officers and experts who should be talking to the media more often. From start-ups to public institutions.<\/p>\n<\/details>\n<\/div>\n<\/section>\n<\/div>\n[\/vc_column_text][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”0″ bottom_padding=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” class=”fslp-fullbleed” id=”anfrage”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

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Get in touch<\/span><\/p>\n

Fancy a workshop?<\/h2>\n

Tell us briefly what you have in mind. We will come back to you with a proposal for agenda and date.<\/p>\n<\/div>\n

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